The world's cutest baby playmats: We found a contender!

When you've got a baby who's tummy-timing all over the house, it's nice to have something for her floor exercises that goes beyond a slippity blanket or boring bath towel. We've BTDT and what we wanted for our little ones? Something cush…

Kip & Co. baby playmats: Dinosaur
When you've got a baby who's tummy-timing all over the house, it's nice to have something for her floor exercises that goes beyond a slippity blanket or boring bath towel. We've BTDT and what we wanted for our little ones? Something cushioned, soft, portable, and -- hey, why not? -- lovely to look at too. And these designer Kip & Co. baby playmats fit the bill perfectly. Kip & Co. is a cool women-owned company based in Australia that specializes in these colorful, beautifully crafted playmats (as well as other linens for babies like sheets and swaddles). And lucky for us, they just recently launched their first US collection, which means these awesome offerings are that much closer to us, without hefty shipping costs.

Related: Wipeable and waterproof leather playmats that are also incredibly chic.

The playmats themselves are pricey (around $99), but they're not too precious, if you know what I mean. This isn't a playmat you'll feel like you have to keep stashed away most of the time. In fact, you're likely to get more use out of this than that blanket from Aunt Grace, which is lovely to look at but won't hold up to daily wear and tear. And when the playmat gets dirty (because, it will get dirty), just toss it in the washing machine on the gentle cycle and voila -- just like new! Which means these beauties are likely to last far beyond the tummy-time months for the things everyone is actually looking forward to. Summer picnics in the park, anyone? You can find the lovely Kip & Co. baby playmats in pretty solids and playful prints at their website. Be sure to check out their fun crib sheet sets and baby blankets too.

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